Make Money on TikTok in 2024: 9 Proven Ways for Creators to Earn

Looking to transform your TikTok popularity into real income and earnings? This post reveals the 9 most proven ways creators are making money on TikTok in 2024. Read on to learn the top strategies for monetizing your account and videos.

TikTok has become one of the hottest social media platforms, with over 1 billion monthly active users. As TikTok’s popularity continues to surge, many creators are wondering – can you actually make money on TikTok in 2024?

The short answer is yes, there are several proven ways for TikTok creators to monetize their accounts and earn real money. In this post, we’ll explore the top 9 methods you can leverage to make money on TikTok this year. Whether you want to earn some side income or turn TikTok into your full-time job, these TikTok money-making strategies will help you get paid.

How Much Money Can You Make on TikTok?

Before diving into the specific money-making tactics, let’s set expectations. So, how much money can you really make on TikTok in 2024?

The earning potential varies widely depending on factors like your niche, content quality, posting consistency, engagement rates, and monetization strategies. However, some top TikTok creators easily make 6 figures or more per year. Even smaller accounts can generate a nice side income once they build their following and views.

In general, you can expect to make around $5 per 1,000 video views. The more views your videos get, the more money you’ll earn. Using various income streams like TikTok Creator Fund payments, gifts, brand sponsorships and more, top creators are raking in cash with this viral app.

While TikTok money-making isn’t get-rich-quick easy, the earning potential is real. Consistency and hard work do pay off allowing you to transform your creativity and TikTok presence into profits.

Ready to learn how? Let’s dive into the 9 best ways to make money on TikTok this year!

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Make Money on TikTok in 2024

1. Make Money on TikTok with Creator Fund

TikTok’s Creator Fund offers creators another way to monetize their TikTok accounts and earn an income from the platform. This incentive program pays creators for the views on their videos.

Here’s a step-by-step guide to making money on TikTok through the Creator Fund:

  • Become Eligible – To join the TikTok Creator Fund, your account must be at least 18 years old with a minimum 10k followers and at least 10k video views in the last 30 days. You also need a history of posting original content that follows TikTok’s community guidelines.
  • Apply – If you meet the requirements, you can apply through the app by going to your Profile > Settings and Budget > Join the TikTok Creator Fund.
  • Get Accepted – TikTok will review all Creator Fund applications and accept creators on a rolling basis. The program is limited with more creators applying than available spots. Consistency, views, and engagement boost your acceptance odds.
  • Earn Money – Once accepted, you’ll start earning money based on the number of video views you generate each month. The pay rates vary based on factors like your location, content niche, and audience engagement. Top creators report earning anywhere from 2¢ per 1,000 views up to $10 per 1,000 views.

TikTok does not disclose the exact Creator Fund rates to keep creators focused more on creating great content than calculating earnings. But needless to say, the more views you get, the more money you’ll earn.

This incentive program is an easy, passive way to monetize your TikTok account once you’re accepted. Combine Creator Fund payments with other earning methods like live gifts and brand sponsors to unlock your full earning potential.

2. Sell TikTok Merchandise Through Shopify and TikTok Shop

As you build a loyal TikTok following, you can unlock new revenue by selling branded merchandise. Whether its apparel, phone accessories, or other creative products, merch allows you to monetize your influence beyond just views and gifts.

You have two options for setting up an online TikTok merchandise shop – either on Shopify or directly through TikTok Shop.

Both integrate seamlessly with the TikTok app allowing you to essentially turn your tiktok users account into an ecommerce store. Simply design your branded products, and then link to them for fans to easily shop your merchandise from your TikTok profile or posts.

Through this native shopping integration, you can add “Shop” buttons directing fans to your product pages right within the TikTok app. This creates more seamless selling while you continue engaging followers through content.

When fans make purchases, you earn affiliate commissions through TikTok, unlocking another income stream from one central account.

3. Live Stream on TikTok to Earn Tips and Gifts

Going live on TikTok works similar to live streaming on platforms like Twitch – you engage an audience in real-time, monetizing your streams through viewer tips and virtual gifts.

TikTok Live enables viewers to send digital gifts to show their support during live videos. There are over 30 different gifts fans can send, with values ranging from a few cents per gift up to $100 gifts available in some regions.

As the live stream host, you earn a percentage every time fans send paid gifts to your stream. Top creators easily earn hundreds of dollars per hour in gifts incentivizing their most loyal followers to send expensive gifts as a way to gain attention.

You can go live at any time to interact with your followers in real-time. This authentic engagement helps you build even stronger connections with fans while also earning from viewer gifts.

While TikTok Live unlocks another potential revenue stream, you will need to build decent audience size first. Make sure to promote your streams across platforms beforehand so hundreds of viewers will be ready to watch, engage and tip from the start.

4. Run Paid TikTok Ads Through Creator Marketplace

In addition to earning money directly from your own account, you can profit from TikTok by promoting other brands too.

TikTok’s Creator Marketplace connects businesses looking to advertise on TikTok with influencers who want to earn money by promoting partners.

As a creator, you can sign up for Marketplace access and then browse potential brand partnership deals. Compensation details are provided upfront so you know exactly how much money you’ll earn if selected by the advertiser.

Deals can range from one-off campaign posts all the way up to contracted influencer sponsorships with monthly payments.

On Creator Marketplace, compensation starts at $50 per TikTok post. Although rates often reach several thousand dollars per post depending on factors like your niche, follower size, and average views.

And it’s not just one-off posts brands want. Many brands offer multi-post contracts for anywhere from $500 up to $5k+ per month in exchange for regularly posting and promoting their products in your niche.

The key is finding brand deals closely aligned with your audience and content style. This keeps your promotions feeling natural allowing you to monetize your influence while staying true to your personal brand.

Sign up for Creator Marketplace today to unlock access to this built-in TikTok monetization stream.

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5. Join Tiktok’s New Creativity Program for Money-Making Resources

Along with direct monetization funds, TikTok now offers a suite of resources to help creators maximize their earning potential on the platform.

It’s called TikTok’s Creativity Program designed specifically to help ambitious creators turn TikTok fame into a profitable full-time career.

By joining this program, you gain access to insights, tools, and coaching focused exclusively on helping creators monetize on TikTok through areas like:

  • Building Your Personal Brand
  • Community Growth Strategies
  • Production Best Practices
  • Monetization Opportunities

While it does not pay creators directly, TikTok’s Creativity Program aims to educate driven creators on how to earn the most money from their accounts through guidance from industry experts.

Considering the major earning potential on TikTok in 2024, gaining insider tips and exclusive resources to maximize your profits makes this program incredibly valuable.

Any creators serious about their TikTok money-making goals should apply for the Creativity Program today to amplify their monetization strategies.

6. Post Sponsored Content for Brands

A popular money-making strategy used by all types and sizes of influencers is sponsored content. Whether you have 1k or 10M+ followers, you can earn money from TikTok by partnering with brands relevant to your audience.

As your follower count and engagement numbers grow, you become an increasingly valuable marketing asset for brands targeting your niche.

There are a few sponsorship structures ranging from one-off paid posts all the way up to long-term ambassador deals:

One-Off Sponsors: For one-off posts, brands typically pay anywhere from $10-$100 per 1,000 followers, depending on your niche and engagement rates. With 1M followers you could charge over $10k for a single TikTok!

Contract Sponsors: More involved deals pay creators fixed monthly fees, often $1,000+ per month, in exchange for regularly posting and engaging followers about the brand.

Brand Ambassadors: The most exclusive (and lucrative) deals become official brand ambassadors or faces of advertiser campaigns in your niche. Top creators earn up to 6-figure contracts by signing on as leading brand reps.

When promoting brands as sponsored content, always make proper sponsor disclosures and ensure the deals align with your audience’s interests. This keeps your feed authentic while letting you profit from your influence through mutually aligned partnerships.

7. Refer Users Through TikTok’s Rewards Program

TikTok also pays creators to refer new users through its Rewards program. This incentivized referral system rewards creators for getting friends and fans to download and engage on TikTok.

Here’s how it works:

  • Share your unique referral link however you choose – email outreach, social posts, YouTube descriptions etc.
  • You’ll earn $2.00 for every referral who registers through your link.
  • If they continue engaging on TikTok after registering, you’ll get an additional $2.00 once they spend 5 minutes actively using TikTok.

While referral bonuses start relatively small, they can quickly compound as you refer more users. Ambitious creators even run paid ads driving traffic to referral links, allowing them to scale earnings through TikTok’s commissions.

So whether you gather a few referrals passively or decide to actively campaign – this TikTok Rewards program works as easy supplemental income over time.

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8. Sell Branded Products or Services

Once you establish authority and trust with your TikTok audience, you can take your money-making even further by selling your own digital products or services.

This entrepreneurial approach to monetizing TikTok does require more upfront effort – you need to actually create a sellable product or high-value service that your followers want.

But the earning potential is much higher when you own both the audience and the monetization asset.

Here are a few examples of creators selling their own offerings:

  • Online Course Creator – An influencer sells her social media marketing course to her audience of aspiring influencers.
  • Cookbook Author – A food creator compiles his most requested recipes into a physical or digital recipe book.
  • Martial Arts Coach – An athlete sells personalized virtual training and coaching to help others achieve their fitness goals.

Essentially, transform your TikTok authority into an expert brand people know and trust. Then provide highly valuable services that your exact audience needs, ranging from educational content to personalized coaching.

Use your TikTok platform to organically reach and build an audience. But own the tangible monetization asset by selling your specialized offerings tailored specifically to their interests and needs.

9. Sell Your TikTok Account

A final way determined creators actually cash out their TikTok efforts is by selling their accounts once they build substantial worth.

High-performing accounts with millions of authentic, engaged followers are highly sought after. Brands may offer anywhere from $1,000 up to $100k+ to purchase established accounts and inherit your existing audience.

Even smaller accounts with tens or hundreds of thousands of genuine followers still hold value to buyers looking to instantly grow a presence.

The key is focusing all your effort on building real followers, views, and engagement vs artificial inflation with bots or purchased metrics. Authenticity reigns on TikTok so legitimately earned authority is what buyers will pay good money to acquire.

Just know account selling violates TikTok’s Terms of Service. While transactions do occur, proceed with caution as TikTok may ban accounts suspected of selling which kills all your hard work outright. Consider your options carefully before attempting to cash out completely.


As TikTok continues its meteoric rise showing no signs of fading anytime soon, the money-making opportunities for standout creators only keep growing.

Whether you want to start earning from the platform now or build longer-term monetization, TikTok offers a diverse array of built-in income streams rewarding standout creators.

The key is consistency. Commit to bringing creative ideas, valuable entertainment, or helpful knowledge that keeps audiences wanting more. Produce for the platform daily if possible to increase visibility.

Then interweave numerous monetization layers like viewer gifts, brand sponsors, digital services, and Creator Fund payments to maximize your earning potential.

Now you know exactly how you can realistically make money on TikTok relying purely on your creativity and connection with an audience.

Pick one or several money making methods that fits your strengths. Then direct all your effort toward mastering your niche, reach, and profits using the endless possibilities of TikTok.

Don’t miss out on my recommended and proven way to make $100-$300 daily. Click to watch the free video and start your journey today >>

FAQ: Frequently Asked Questions

Q: How can I make money on TikTok in 2024?

A: There are several great ways to make money on TikTok in 2024 as a creator. The top methods include joining the TikTok Creator Fund to earn money from views, selling branded merchandise through TikTok Shop, earning gifts during live streams, running paid partnerships and ads with brands, selling your own products/services to your audience, and more. Consistency in posting high-quality, engaging content is key.

Q: How much money can I actually make on TikTok?

A: How much you can make on TikTok varies widely depending on factors like your niche, content quality, posting consistency, audience engagement rates, and which monetization methods you leverage. While earnings potential differs across creators, some top TikTok creators make over $100,000 per year. Many creators earn a nice side income from their accounts once they build their audience and views. On average, you can expect to earn around $5 per 1,000 video views.

Q: What are the requirements to join TikTok’s Creator Fund?

A: To qualify for the TikTok Creator Fund, your account must: be at least 18 years old, have a minimum of 10,000 followers, have at least 10,000 video views in the last 30 days, have original content that follows TikTok’s community guidelines. TikTok reviews all applications and accepts creators on a rolling basis into the program which pays creators for views on their videos.

Q: How much money can you make from LIVE streaming on TikTok?

A: The amount of money you can make from LIVE streaming on TikTok depends on the number of gifts viewers send you during the live stream. One gift equals $0.01. More expensive gifts equal higher monetary values, up to $100 per gift. Top creators can easily make hundreds of dollars per hour from fan gifts. The key is drawing a large concurrent audience consistently to your LIVE streams. Promote your streams across other platforms to maximize viewership.

Q: What tips do you have for running successful paid brand partnerships on TikTok?

A: Best practices for running successful, lucrative brand sponsorships on TikTok include: Ensure sponsor aligns closely with your niche & audience interests. Disclose partnerships properly when posting. Consider multi-post/long-term deals for more income. Negotiaterates based on your follower size and engagement levels. Use Creator Marketplace to discover sponsorship opportunities. Review potential deals and pay details before accepting offers. Avoid over-promoting brands; keep content authentic.

Q: How valuable are TikTok accounts to potential buyers?

A: High-performing TikTok accounts with millions of authentic, engaged followers can sell for $1,000 up to $100,000+ to buyers who want to inherit your audience. Even smaller accounts from tens to hundreds of thousands of real followers hold value for quickly growing a branded presence. Focus on legitimately building your followers, views and engagement. Authenticity and authority are what make accounts valuable to serious buyers.

Thanks for reading my article on “Make Money on TikTok in 2024: 9 Proven Ways for Creators to Earn“, hope it will help!

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